VK will create their own video content
VK is negotiating with the CTC Media, UTV, TNT, Bazelevs and other production and TV companies to create exclusive content for social networks. About this report Vedomosti with reference to the participants of the discussions.
VK is interested in creating short shows, sketches, mini-series, which will be shown exclusively on the website of the social network. For this purpose the company's representatives are in talks with the producers and administrators of popular pages, where he presents their products. The source pointed out that at the initial stage of VK are ready to invest in video content tens of millions of rubles.
The press-Secretary VK Yevgeny Krasnikov confirmed to the publication that development of content is underway, however to clarify details of the project refused.
Vedomosti noted that the social network follows the path of major Western companies, who for several years creating exclusive content: Netflix (House of cards), Amazon (Alpha house, Mozart in the jungle, The man in the high castle), Hulu (East Los High, Way). Apple in talks about creating feature films and the purchase of rights to television programs. Facebook is also in talks with media companies about creating videos in the format of a TV show, sports and entertainment programs longer than 10 minutes.