Massive online action cybermonday, which will take place on the website c-monday.com on 30 January, for the first time in the history will begin with social networks. Users OKru will have exclusive access to the presale, starting 5 hours before the official start of the campaign.
The sale will be attended by at least 200 companies, among which Adidas, Ozon Samsonite Amediateka, Zvooq and many more.
Simon Boyar, Manager business development project OKru:
Most of the stores participating in "cyber Monday" are OK, and advertisers have groups in social networks. Audience Classmates interesting gadgets and sales, this confirms a surge in activity during the "Black Friday". I have no doubt that exclusive access to the sale will increase the number of purchases.
We will remind, in November of 2016 OK have the opportunity of selling goods and services across the group. To sell a product, placing an ad in the form of a post in the open community. Innovation is the first step of the social network on the territory classifides. Future OKru are considering integration with the service Mail.Ru Group Yula and are planning a number of new experiments that will help to make the direction of the individual within the social network.
