Google Weekly News and Trends
Google — Week 9, 2017
The Google Panda algorithm analyzes all aspects of the quality of the site, including its architecture. About it told the representative of the search John Mueller during the last hangout for webmasters.
Google Analytics not correctly tracks the AMP page. To such conclusion came a SEO specialist from Spain Oliveira Christian.
Users of Google now will be able to make search for technical queries including a sequence of 2-3 special characters used in programming. It can be requests such as == ===, +=, etc.
Google updated the messenger Allo, adding three new features: the ability to send gifs, animated Emoji, and a shortcut button to the voice assistant. The update runs on a global scale for Android devices. For iOS it will be available soon.
As reports the TASS with reference to words of the deputy chief of Legal Department FAS of Russia Larisa Vovkovski, the appeal was received yesterday, 27 February 2017. The terms of the settlement agreement has not yet been discussed.
Google decided to stop supporting its plugin AdSense WordPress.
At the conference, Games Developer Conference (GDC), which runs from February 27 to March 3 in San Francisco, Google unveiled the new interactive format of the ads — gaming ads.
Google AdWords started showing the extension of the 'Prices' on all devices. About it is reported on the service's page in Google+. Now advertisers will be able to specify the extension a separate URL for mobile devices.
Google updated the ranking algorithm for games in Google Play. Now when determining the best applications will take into account not only installation, but also the engagement and retention of users. About this company representatives said at the Game Developers Conference.
During the last hangout for webmasters Google spokesman John Mueller told how to optimize images for search engines.
Google announced about adding service notes Keep in the set of cloud services for organizations G Suite. In addition, now it is also available in a text editor of Google Documents.
Google AdWords announced that in Merchant Center appeared a new Diagnostics section for program Product Ratings. In it, the company will be able to see information about problems with feeds reviews.
In may 2016 to Google appeared the ability to search by Emoji. Now the data for these queries began to appear in the report 'Analysis of search queries' in webmaster tools
Google has announced that this week the voice assistant Google Assistant will appear on smartphones running Android 6.0 and 7.0 Marshmallow Nougat.
Google launched a new corporate service Meet, which you can provide video conferencing in HD. About it reports TechCrunch.
17 APR 2017 years work messenger Google Spaces will be terminated. About it is reported on the project page.
YouTube has reached a significant milestone: at present YouTube users are spend a billion hours for online video per day. About it stated the Vice-President of Development Christos Goodrow:
In the coming months, YouTube plans to launch in the United States the new YouTube TV. About it reports Marketing Land citing the head of the company Susan Wojcicki.