Google Weekly News and Trends
Google — Week 4, 2017
At the end of last year, Oracle filed a complaint against Google to the European Commission. About u reports The Wall Street Journal. It argues that the company's approach to data collection for targeting leads to infringement of competition on the advertising market.
YouTube has announced that advertisers will now be able to use these Google accounts for target. Representatives of the service also reported that more than 50% of video views takes place on mobile devices.
The former head of the team of Google search Amit Singhal appointed as senior Vice President of engineering at Uber. He will be responsible for the operation of the units of the Map and Marketplace.
English-speaking users have noticed that Google has added to the search engine results page of mobile book previews of books.
English-speaking users have noticed that Google is once again testing the card interface on desktop SERP. At this time the background of a search results page is white. In the previous test it was gray.
Google has added new features in the mobile version of its Google Docs for Android operating systems and iOS.
The employee of the Department of quality search Google John Mueller responded to two questions regarding the AMP.
Google is testing a new color labels for AdWords ads. This time they were black. About change notice English-speaking users.
Russia's Supreme court has registered cassation Google in the case of violation of the Antimonopoly legislation. As reports TASS, the complaint was filed to the arbitration court of the Moscow district, which reversed the transfer of the main Google dispute with the Federal Antimonopoly service of Russia (FAS) to the court for intellectual property rights (SIP).
In 2016, Google has disabled 1.7 billion ads for the violation of the rules of advertising. This was reported in the annual report on Better Ads.
English-speaking users have noticed that Google is testing a new version of lablels for AdWords ads.
This month Google began to lower the in mobile results sites with intrusive interstitial ads. Recently, one of the webmasters asked, how do these sanctions – in real time or after a certain period. According to the Google representative John Mueller, recovery page positions occurs after re-indexing. Of course, provided that all violations have been corrected.
Google My business has started to launch a new interface for managing photos. Innovation noticed by SEO consultant from USA Mike Blumenthal.
Users of Google AdSense have noticed that the reports in the service work uncorrectly. The problem started yesterday. Some users all the data in the reports were slashed to zero, in others, they clearly underestimated.
Alphabet, which includes Google, announced financial results for the fourth quarter and the year 2016 year as a whole.