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Google Weekly News and Trends

Google — Week 5, 2017

adwords local
English-speaking users have noticed about two new test Google AdWords that relate to product listing ads (PLA) and advertising in the local search engine results page.
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Google has launched the API for the checking optimize for mobile tool (Mobile-Friendly Test). Now developers will be able to create their own services to check pages for the friendliness to mobile devices.
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Google updated the structured data testing tool. Google adding to tool previews. Now webmasters will be able to immediately see how the template will look like in search results.
google new labels
Google has addressed in arbitration court with the complaint against the Russian Vitaly Popov, who owns a domain ɢoogle.com.
hands free
Google closes the service test contactless payments Hands Free. This was reported on the website of the project.
google new labels
Google intends to transfer approximately $4 billion for assistance to migrants. For this intent, the company has created the largest for all history of its existence the Charitable Foundation. This step was a response to the decision of the President of the United States to introduce a temporary ban on the entry of refugees and citizens from the Middle East and Africa.
google website protect
Google shared tips on how to prevent spam in comments and forums. For this we recommend the following:
google image search
Last week Google Adwords started testing adding text ads to the accounts of the advertisers. The pilot program is called Added by AdWords. It started on January 26.
StockSnap TO31C10FT4
Over the last few days the number of AMP-results in mobile Google News has increased more than two times. About it state the data report by RankRanger.
google updated algorithms
Currently Google is trying to run all the algorithms on a global scale. About this stated the company's employee Gary Illyes on Twitter.
fine google
The arbitration court of the Moscow district has postponed consideration of the appeal of Google. The information about the dispute with the Federal Antimonopoly Service (FAS) for February 28. About this report Vedomosti with reference to the statement of the representative of the FAS. The decision was taken today at the meeting following consideration of appeal Google.
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Google has caused its employees who are outside the United States, to return to the country as soon as possible because of the decree of the President of Donald trump on the limitation of immigration. As reported reported by the Wall Street Journal , due to the presidential decree, may suffer no less than 187 employees of Google.