The member agencies of contextual advertising Brainlabs Daniel Gilbert shared a script that is designed to fill the empty ad groups in AdWords.
Facebook launched a platform Instant Games, which allows you to run HTML5 games in the Messenger app and the web version of the social network of their installation. About it reported in a company blog for developers.
Twitter announced about the launch of two new features in mobile applications of service: the rating of the correspondence and counter direct answers.
Google announced that the report "Keywords in content" in the Search Console has been disabled.
The cost of the call with contextual advertising in real estate grew by 20% in six months. To such conclusion experts of the analytical service Calltouch, conducted a study of advertising campaigns developers in the Central region of Russia. So, in the first quarter of the cost of customer acquisition (lead) with contextual advertising was 4-4,5 thousand rubles, and in the third quarter it amounted to 5-6 thousand rubles.
In "Black Friday" mobile devices provided by American retailers 55% of the traffic and 36% of revenue. About it reported in the report Adobe.
In the new version of ICQ for Windows had three-dimensional masks for calls, search messages and customize livotov.
VK began testing on their users the audio. About it reports the vc.ru with reference to the statement of the representative of the social network of Eugene Krasnikov.
In the direct interface added the ability to copy and edit ad groups, and create new campaigns based on current.
OK.ru appeared tool for the sale of goods and services across the group. To sell a product, placing an ad in the form of a post in the open community.