SEO Terms
- Ranking
Sorting search results in accordance by descending order of relevancy with the descending order of relevancy of documents in the query…
- Rel
This element determines the relationship between 2 elements the current document (as a base) and a file that maintains a certain link. It is…
- Relevance
The measure of similarity of two texts. Usually used in SEO to the search query and the document issued on the request in the results of sea…
- Response time
Response time in computer systems is the maximum size time-out between user action and reaction of the computer system. Originally under the…
- Rewrite
Rewrite is called the process of re-writing of the text, when changing the form of the text, but the essence remains unchanged. Useful…
- Robots.txt
Robots.txt – a text file, the main task of which is restricting access for search engine bots to the content of the site. For quick and corr…
- SEO
Website optimization is a complex of actions for promotion of your website to the top positions in the search results. The optimization proc…
- SEO Effect
Improved SEO ranks of the site in the process of any action called as SEO effect. Such ranks include the position of the site in searc…
- SEO Ranks
SEO ranks - any rankings, for example, the PageRank for the search engines Google, CY for Yandex, it can also be Alexa rank etc. Ranks are u…
- SEO link
SEO links called links, which are placed specifically to influence the search results , thus often are not helpful to site visitors. The ter…
- SERM
SERM (search engine reputation management) – a set of measures with the use of search engine optimization tools that allow you to improve re…
- SERP
SERP (Search Engine Results Page) is list of sites sorted in descending order of relevance of the query and the corresponding document (site…
- SFP
The sites for people posted information that may be interesting and useful for the Internet users. SFP characterizied the following features…
- SMM
SMM is Social Media Marketing, the process of attracting the attention of users and potential buyers to products through advertising on soci…
- SMO
SMO is the optimization of media content for social networks. The term comes from the acronym Social Media Optimization. SMO is used when ca…
- SSP
SSP (Supply Side Platform) is a platform for the accumulation of an array of quantitative indicators of advertising companies to evaluate th…
- Sandbox
Filter by Google applied for young sites. The sites in the domain zone .RU do not fall in the sand, may the reason is not in the domain zone…
- Scroll Depth
Scroll Depth — is the number of visited pages within a session, one of the most important behavioral factors to calculate the relevance of a…
- Search Engine
SE (Search engine) - this is a service that helps to search information in the Internet. Search engines on the Internet there are so many (t…
- Search operators
The query language is a language with which to carry out queries to search engines, database or other information systems. At the moment the…
- Semantic core
Semantic core – group of the target phrases, words, different word-forms most accurately determining the direction of the website. This base…
- Single-pixel links
Single-pixel links, links, visual image which is placed in one pixel. Single-pixel links are created specifically for search engine robots.…
- Sitemap.xml
Sitemap is a special XML file that contains information for crawlers or robots of different search engines. It includes data about the websi…
- Snippet
When searching in any search engine the results are shown in the form of titles, descriptions and some other information with link to the fo…
- Splog
Splog — a blog created with the purpose of promoting another website, often copying previously published information. The term ubiquitous st…
- Swapping
Swapping or search engine spam is a method of SEO in which content is already indexed page is replaced by other content. As a result, making…
- TB
Tb trafficback - is reverse traffic that is not accepted by the partner program, but it can be redirected to another partern program or webs…
- Targeting
Target – the tool is to help identify a specific group of people according to criteria, goals and needs. Targeting is necessary for any kind…
- Title
Title meta tag for the page name in the browser. The text is visible in search results. Also Google by title to determine relevancy. View co…
- Traffic
The number of site visitors coming from a particular source or several sources over a period of time (usually a day or month) is called webs…