75% of sites with multiple language versions made at least one mistake when implementing the hreflang attribute. About it stated results of research of SEMrush.
Last week, foreign webmasters noticed signs of updates Google search algorithm. It is assumed that the update occurred on 7 February.
Since the launch of PageRank has been more than 18 years, but Google still uses the algorithm in their ranking. This was stated by the representative of the search Gary Illyes on Twitter.
The company Searсhmertrics shared the research results of factors of ranking ecommerce sites in Google. The goal of the analyze was to find out what affects the high position of the online stores in search engine page results.
Google testing a new way of sending messages about offensive search autocomplete suggestions. Soon such possibility will appear directly under this block:
Google scans the content of a page when it sees that the server returns a 404 error. This was stated by the representative of the search John Mueller during the last hangout for webmasters. So to fill these pages with content from the point of view of search engine optimization does not make much sense.
Recently English-speaking users have noticed that Google started showing the desktop URL in mobile search results.
Google Search Console began to send out alerts about the necessary to update of the CMS. Yesterday, such a message has got webmasters using older versions of WordPress and Joomla.
Google changed the design of the AMP pages in search engine results page. Now users will be able to see direct links to the publishers sites and share them.
English-speaking users have noticed that Google has a new way to refine search results – carousel filters in the top of search results.